Know Your Onions: Graphic Design
185 pages · 28,000 words · about 1 hour at an average pace
How hard is Know Your Onions: Graphic Design to read?
Know Your Onions: Graphic Design scores 19 out of 100 for difficulty on ReadingRate, making it relatively accessible. The score is a weighted composite of nine measures: four of how hard the prose is to parse, five of how hard the meaning is to extract.
- Vocabulary: 35 out of 100
- De Soto uses standard graphic design terminology—kerning, leading, tracking, CMYK, Pantone, grid modules—but introduces each term where it is needed and avoids jargon stacking. Readers with no design background will encounter unfamiliar words, but context and the accompanying visuals make meaning clear.
- Sentence structure: 25 out of 100
- The handbook uses short, declarative sentences throughout. Text appears in compact blocks alongside illustrations, and the conversational register keeps constructions simple. Syntax rarely demands re-reading.
- Abstraction: 32 out of 100
- Most content stays concrete: how to kern a headline, how to build a grid, how to specify color for print. Abstract principles like visual hierarchy and proportion appear but are always demonstrated through visual examples, sitting closer to Atomic Habits than to any theoretical text.
- Information density: 48 out of 100
- Each spread introduces a distinct topic with rules, exceptions, and visual examples. The two-page-spread format packs multiple concepts into compact units. The density is high for a handbook but offset by the visual distribution of information across imagery and diagrams.
- Narrative indirection: 50 out of 100
- There is no narrative. The handbook format delivers instruction directly with no plot, no narrator perspective to interrogate, and no ambiguity about what the text intends to say.
- Symbolic density: 100 out of 100
- The book discusses symbolism as a design concept—how logos and icons carry meaning—but the text itself is not symbolically encoded. What you read is what it means.
- Ironic distance: 18 out of 100
- De Soto adopts a dry, occasionally sardonic tone—the Know Your Onions series is known for its wit—but irony functions as style rather than as interpretive challenge. The instructional content is always stated plainly beneath the humor.
- Resolution withholding: 50 out of 100
- A practical handbook by definition delivers conclusions. Design rules are stated flatly, exceptions are noted, and readers are not asked to sit with ambiguity. The book resolves every topic it raises.
- Structural complexity: 20 out of 100
- Topics are organized thematically into sections covering typography, layout, color, and identity. The non-linear reference structure is clear and navigable. There is no complexity beyond what a well-organized manual requires.
How Know Your Onions: Graphic Design is regarded
Know Your Onions: Graphic Design holds a literary regard score of 21 out of 100, weighing its place in the canon, its critical reception, its influence on other writers, and the standing of its author. Regard is measured separately from difficulty: a demanding book is not necessarily an admired one.